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AppFolio does not list prices on its pricing page. Its Core, Plus, Max plans are quote-based. The page states that a minimum spend and a 50 unit minimum apply to Core, and that minimum spend and unit minimums apply to Plus and Max, without publishing the amounts.
Last reviewed: , against AppFolio’s pricing page and Terms of Service. Sources.
None today. Every plan shows “Get a Quote” instead of a price.
50 units on Core, as published. Plus and Max state that unit minimums apply, without a number.
Applies on every plan, according to the pricing page. The amount is not published.
Through sales. “Get a Quote” is the only path on the pricing page. There is no self-service signup.
AppFolio sells three plans and prices each one through a quote. Here is what its own site makes public, what it leaves to the sales conversation, and why the size of your portfolio decides most of the answer.
Three plans, Core, Plus, Max, each with a feature list and a “Get a Quote” button. A footnote on Core reads “Minimum spend and 50 unit minimum apply. Contact us for details.” The Plus and Max footnotes read “Minimum spend and units apply. Contact us for details.”
The per-unit rate, the minimum monthly spend, the unit minimums on Plus and Max, onboarding fees, and the contract term. AppFolio’s Terms of Service (updated January 30, 2026) describe onboarding and data migration fees set on the order form, automatic renewal for the same period as the initial term, and an early termination fee, but the amounts and the term length live on the order form.
With a per-unit model and a minimum spend, a small portfolio pays the minimum whether or not its unit count would add up to it. AppFolio describes its Core plan as designed for portfolios between 50 and 250 units. That is where it says the product starts to make sense, and below it the published unit minimum is the first hurdle.
You will find per-unit dollar figures for AppFolio on review sites. AppFolio published list prices on its pricing page until 2024 and has since removed them, so treat any number that is not a written quote from AppFolio as out of date. This page does not repeat them.
Minimums and quote-based pricing change the buying decision differently at each size. AppFolio’s column uses only what it publishes; Zenant’s column is the live published price for that portfolio.
| Portfolio | AppFolio | Zenant |
|---|---|---|
| 10 units | Below the 50 unit minimum AppFolio publishes for Core. The higher plans state that unit minimums apply without publishing them, so the practical path is a sales conversation. | Operator, $59 a month. 2–10 units. Published price, self-service signup, no minimum spend and no setup fee. See plan details. |
| 25 units | Below the 50 unit minimum AppFolio publishes for Core. The higher plans state that unit minimums apply without publishing them, so the practical path is a sales conversation. | Portfolio, $129 a month. 11–30 units. Published price, self-service signup, no minimum spend and no setup fee. See plan details. |
| 50 units | Meets the 50 unit minimum for Core. A minimum monthly spend also applies, and the amount is only available by quote. | Zenant Enterprise. Above 30 units Zenant sets up billing and rollout with you directly, usually starting with one property. How Zenant Enterprise works. |
| 100+ units | Above the published minimum. Pricing is quote-based on every plan, and the quote depends on portfolio size and the plan tier. | Zenant Enterprise. Above 30 units Zenant sets up billing and rollout with you directly, usually starting with one property. How Zenant Enterprise works. |
AppFolio may quote a portfolio below its published minimum; this page cannot tell you whether it will, or at what price. Zenant’s numbers are the ones the product enforces and charges today.
Zenant publishes its self-service pricing up to 30 units. Starter is free for 1 unit with no card, the paid plans are a flat monthly price, and there is no minimum spend, no unit minimum and no setup fee. Above 30 units, billing and rollout are set up with you directly.
For your first unit. Free, no card.
Rent on autopilot for a growing book.
For boutique managers and multi-property owners.
Tailored rollout, onboarding, and portfolio support.
Portfolio covers up to 30 units. Payment processing fees are published too: see the full fee table and FAQ on the pricing page.
Both are property management platforms. They are built for different buying situations, and the honest answer depends on what you need most. For a feature-by-feature comparison, see AppFolio alternatives. Below AppFolio’s 50-unit minimum? Read the buyer’s guide for 10–50 units.
Every AppFolio statement on this page was read from the sources below on September 15, 2026. If AppFolio changes its pricing page, this page is out of date until it is reviewed again. Tell us if you spot a change first.
“AppFolio describes its Core plan as designed for portfolios between 50 and 250 units.” is from the appfolio blog: property management software for small and medium businesses. “AppFolio positions the platform for portfolios from 50 to 10,000+ units.” is from the appfolio blog: best property management software compared, 2026. Zenant’s prices come from its own pricing catalog, the same source the product bills from.
Start free on 1 unit, or explore how Zenant rolls out across a larger portfolio.